AI Insights · Timothy · January 2022
Top 5 Educational Games on iOS in Brazil Q4 2021
In Q4 2021, the top 5 educational games on iOS in Brazil showed varied performance in terms of downloads, revenue, and active users, reflecting diverse user engagement and monetization strategies.
In the fourth quarter of 2021, the top 5 educational games on iOS in Brazil demonstrated diverse trends in downloads, revenue, and active user engagement. Here’s a closer look at the performance of these apps, based on data from Sensor Tower.
PlayKids+ Kids Learning Games from PlayKids Inc. saw a fluctuating yet lucrative quarter. Weekly revenue peaked at approximately $25.8K at the start of October and gradually declined to around $21K by the end of December. Downloads spiked mid-October to about 6.6K before stabilizing around 3.4K towards the year's end. Active users varied significantly, starting at about 26.3K in late September and hitting a high of 33K in mid-October, before ending the quarter at approximately 26.8K.
Lingokids - Play and Learn by Monkimun Inc. maintained steady weekly revenue, averaging around $10K, with a slight dip to $7.5K in the final week of December. The app's downloads saw a peak of 3.8K in the last week of the quarter, and active users mirrored this trend, ending the quarter at 11.6K, up from 9.9K at the beginning.
Papumba: Kids Learning Games from Papumba LLC showcased consistent growth. Weekly revenue started at $1.7K and saw minor fluctuations, ending the quarter around $1.8K. Downloads peaked at 1.4K in mid-October and then saw a gradual rise to 1.1K by the end of December. Active users also reflected this trend, starting at 3.1K and closing the quarter at around 3.3K.
Learning Kids Games 4 Toddlers by Funny Food: Kids Learning Games experienced a moderate increase in weekly revenue, starting at $759 and peaking at $1.5K in late November. Downloads remained relatively stable, with a peak of 1.1K in the last week of December. Active users saw a slight increase from 5.5K to 5.9K over the quarter.
Speech Blubs: Language Therapy by Blub Blub Inc. had a notable spike in revenue mid-October, reaching $2K, before stabilizing around $670 by the end of December. Downloads peaked at 3.6K in early October and settled around 677 by the quarter's end. Active users increased from 287 at the start of the quarter to 793 by the end.
These trends highlight the dynamic nature of user engagement and monetization strategies among the top educational apps in Brazil. For more detailed insights and data, visit Sensor Tower.
